
Monaco’s tourism industry is surpassing expectations as it builds on a successful 2024. At a key event on March 18th, the Principality’s Directorate of Tourism and Congresses shared impressive results, highlighting an increase in hotel occupancy and higher average prices—an outcome fueled by a robust recovery in business tourism.
Now, with 2025 in full swing, officials are determined to maintain this positive momentum.
Now, with 2025 in full swing, officials are determined to maintain this positive momentum.
The annual gathering, hosted at the Méridien Beach Plaza, brought together industry leaders, including Finance and Economy Minister Pierre-André Chiappori. The data revealed a three-point increase in hotel occupancy and a five percent rise in rates compared to 2023, signaling a strong rebound, especially in business travel.
Tourism chief Guy Antognelli outlined plans to keep Monaco in the global spotlight. While the United States and the Middle East remain key markets, there is a renewed effort to draw more European tourists during quieter periods. The goal is clear: sustain a steady flow of high-spending visitors while maximizing year-round tourism potential.
“The DTC is committed to maintaining momentum in crucial long-haul markets, especially the USA and the Middle East, which currently generate the most revenue for Monaco,” Antognelli stated. “Simultaneously, we are focusing on increasing European visitor numbers during off-peak periods.”
Capping off the event, Minister Chiappori accepted the prestigious Best European Destination 2025 award, officially presented to Monaco on February 18th.
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